Go Fish Digital Blog

Google Lens

Google Images with Structured Data Actions and Annotations

Posted @ Jun 16 2017 by Bill Slawski

Last year, I wrote about a new patent from Google that described New Visual Search Photo Features from Google. A rumor about new capabilities of Phone apps from Android accompanied a patent that described an object outline recognition search feature built into such apps. When we arrived at Google’s I/O 2017 Developer’s Conference, and Google […]

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A Beginner’s Guide to Achieving Web Design Consistency

Posted @ Jun 12 2017 by Matt Burt

A Beginner’s Guide to Achieving Web Design Consistency The need to be consistent in web design is one of the first things many designers learn. And despite the fact that it is a core tenant of good design, consistency can be difficult to obtain.  Whether that is due to the scale of the project or other […]

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Google Cloud-based Vending

Google Running Vending Machines on the Cloud?

Posted @ Jun 07 2017 by Bill Slawski

Jennifer Slegg, from the SEM Post, pointed me to this page about Google vending machines: Get a free travel item.  I found it really interesting, as I didn’t know that Google was running vending machines in airports and giving away free stuff at them.  It looks something like this: But, I’m questioning whether those vending […]

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Low Hanging Fruit - Quality Backlinks

12 Things You Can Do Today To Get Quality Backlinks

Posted @ Jun 05 2017 by Mia Ficken

Everyone wants more high quality, top-tier backlinks, but not everyone has the capabilities to make it happen.  Classical link building strategies such as rebuilding large but out-dated popular resources as well as modern strategies like creating amazing content and pitching journalists and bloggers are very effective, but are beyond the resources for some. If that sounds like you, this post can help! […]

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Content marketing using Reddit

How to find winning content marketing ideas on Reddit

Posted @ May 26 2017 by Daniel Russell

People have been getting together online to discuss common interests since the internet rolled out to just a couple thousand people in the late 80s. Forums, chat rooms, and message boards hosted these discussions into the 90s and early 2000s. But now that half of the world’s population has internet access, these discussion forums have […]

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Are You Using Google Phrase-Based Indexing?

Posted @ May 17 2017 by Bill Slawski

Phrase-Based Indexing can help a page become more relevant for specific query terms with the presence of co-occurring phrases upon it that are related to those queries; and anchor text pointed to that page using related phrases. Phrase-Based Indexing is something worked upon at Google since at least 2004. When Anna Lynne Patterson wrote the […]

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The Best SEO Tools Of 2017

The 5 Best SEO Tools Of 2017

Posted @ May 11 2017 by Chris Long

It can be very difficult to know where to begin when starting a new SEO campaign. Sure, you may understand that external links are one of the key components of Google’s algorithm, but is that the thing you should be focused on first? Any data-driven SEO needs to have a reliable set of tools in […]

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Jacksonville Jaguars

Google Updates Their One Box Patent

Posted @ May 04 2017 by Bill Slawski

A continuation patent about Google Oneboxes shows how user experience data will likely play a larger role in determining whether or not a onebox appears for a set of search results, including oneboxes for fact repository queries, such as Featured snippets What We Knew About One Boxes In 2007, I wrote about a patent in […]

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7 Common Online Reputation Management Questions: Answered

Posted @ May 02 2017 by Samantha Hughes

Another day, another brand in crisis.  Whether it is Chipotle last year, United Airlines this year, or <fill in the blank> next year, there is no shortage of companies that have reputation issues to resolve.  And while most aren’t as bad as dragging a concussed passenger off of a plane, even smaller issues can linger in […]

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Statue of Liberty

Local Query Suggestions Based Upon Where People Search

Posted @ Apr 20 2017 by Bill Slawski

People search from many different places, and the things that they search for at some places may show up in search results as query suggestions. A recent Google patent tells us more about how the search engine might use information gathered from searches at different locations to help other searchers… When you perform a search […]

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