What Is Online Review Management?
Online review management is the process of monitoring, managing, and improving your business’s online reputation. With so many customers relying on reviews before making a purchase or choosing a service, it’s crucial to ensure that your business has a strong and positive online presence. The team at Go Fish Digital helps you keep track of reviews, address negative reviews, and leverage positive reviews to boost your company’s reputation.
Negative Review Management
Negative reviews can have a significant impact on a business’s bottom line, causing potential customers to choose competitors and eroding trust in the brand. Our research has shown that going from a 4-star to 3-star review results in a -70% loss in trust. This loss of business not only translates into reduced revenue but can also snowball into a long-term issue as negative reviews remain visible on the internet and can require the need for digital reputation management.
At Go Fish Digital, we understand how important it is to protect your brand image. Our negative review removal service identifies and addresses unfavorable feedback, helping you regain control over your online reputation. We work closely with you to develop a strategy for handling negative reviews while promoting positive feedback from your customers who have had good experiences.
Review Tracking
Keeping track of all the reviews about your business across various platforms can be time-consuming and overwhelming. Our review tracking service simplifies this process by monitoring all the major review sites for you. We provide you with a comprehensive report, highlighting areas for improvement and helping you stay informed about your customers’ opinions.
The team at Go Fish Digital tracks reviews across platforms such as Yelp, Google, Facebook, BBB and more. With our insights and guidance, you can make data-driven decisions to enhance customer satisfaction and cultivate a strong online reputation.
Yelp Review Management
Yelp is one of the most popular review platforms, and having a strong presence on the platform can significantly impact your business’s success. Go Fish Digital’s Yelp review management services focuses on maintaining and improving your business’s Yelp star rating, responding to customer reviews, and helping you obtain more positive reviews from your customers.
Our goal is to help you eliminate negative reviews, encourage positive ones and improve your overall star rating. You can also use our Yelp Improvement Calculator to see how many reviews you need to adjust your star rating.
Glassdoor Review Management
Glassdoor is a go-to platform for potential employees to learn about your company culture and management style. Our Glassdoor review management service helps you create a positive image by monitoring and addressing employee feedback and showcasing the best aspects of your company. We’ll aim to enhance your company’s reputation by auditing your Glassdoor page and using strategies to encourage more positive online reviews.
Online Review Management FAQs
Yes, online review management services can be extremely effective. By routinely monitoring your reviews, you’ll be able to keep a close pulse on the digital reputation of your business across multiple channels. You’ll be able to quickly identify positive reviews and take swift action on negative ones. Online review management can also help improve your star ratings across multiple platforms.
There are several ways to manage your reviews online. These include:
- Monitoring: Using automated systems to keep track of individual reviews and track the progress of star ratings
- Removal: Learning the guidelines of your target platform and identifying opportunities to remove negative reviews.
- Promotion: Using marketing technologies and customer data to gather new positive reviews.
- Engagement: Responding to negative reviews to mitigate their impact on your business
There are several tools that you can utilize to monitor your online reviews such as Google Alerts, ReviewTrackers, Sprout Social and more. We recommend finding the tool that works best for your desired platform and routinely monitoring your digital reviews.
Review Management Case Studies
Online Reviews Improvement for National Restaurant Chain
256 removed negative reviews and improved star rating for 69 locations.Last Updated: Nov 14, 2023
Let’s Us Manage Your Online Reviews
Interested in our online reviews management services? We’d love to help! Reach out to us today to start building your best online reputation yet.
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Get in touch with us today! We’re always happy to set up a time for us to talk about your digital marketing goals.
(703) 596-1353
Raleigh
227 Fayetteville St. | Raleigh, NC 27601
227 Fayetteville St. | Raleigh, NC 27601
Virginia, Maryland, DC
2221 S Clark St | Arlington, VA 22202
2221 S Clark St | Arlington, VA 22202