Word of mouth is digital - lead the conversation

In the competitive engagement ring market, our client Brilliant Earth needed an effective marketing campaign to help it stand out against larger diamond retailers. Our creative team identified a popular YouTuber, the host of the “Hydraulic Press Channel”, to pitch for using Brilliant Earth’s diamond.

Our team provided a Brilliant Earth diamond to use for the video “Crushing a Diamond”, in which the host used his hydraulic press to crush the diamond. The video was an instant hit, becoming the #1 trending video on YouTube for two days and reaching more than 10 million views. It was also picked up nationally by outlets including the Washington Post, Mashable, and CNET. The SEO campaign won three SEO awards in 2016.

Launch Project

Online Trading Academy Success

We identified an opportunity to help Online Trading Academy (OTA) increase its overall organic traffic by folding its large, active blog from a subdomain into a subfolder.  We then developed and provided unique technical solutions to overcome challenges associated with this change, such as hosting a LAMP stack as a sub-directory on an IIS-managed domain.

The end result of all the technical SEO recommendations after just three months was a 49% increase in total organic traffic to the OTA website.

Launch Project

B.F. Saul’s Newest Residential Property Launch Success 

Real estate firm B.F. Saul was in the pre-sales process of launching its brand new luxury apartment building, Park Van Ness. Go Fish Digital implemented a series of strategic SEO and content improvements that attracted valuable backlinks from media outlets like the Huffington Post and Washingtonian.

These efforts resulted in the appearance of Park Van Ness at the top of Google for "DC luxury apartments". Park Van Ness also appeared at the top of Google for "Apartments in Van Ness" and other valuable, competitive queries. The occupancy rate reached 96% within a year of its grand opening. 

Launch Project