Query Pattern Generation at Google
How Queries May Determine Intent Classifiers When someone is searching for something, they will type a...
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3 SEO Tips for When Your Industry Sees a Boom
Data is crucial in the SEO field. We all know that. But, knowing where the...
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Recent Blog Posts
5 Quirky and Useful Lorem Ipsum Generators
Lorem ipsum dolor sit… are you getting tired of using the same strange language for placeholder...
Redirect Mapping: How to Create 301 Redirect Maps
Redirecting broken links to live pages on your website is a great way to “reclaim” lost...
How Might Google Extract Entity Relationship Information from Q&A Pages?
How helpful might question and answer websites be in providing a search engine with information about...
How My Humanities Degree Prepared Me for a Career in Digital Marketing
In March of my sophomore year of college, I had a decision to make—and it was...
When Google May Add Geographic Locations for Entities to SERPs
Sometimes Google rewrites titles to Web Pages. If you search for the Space Needle in Seattle,...
Answering Questions Using Knowledge Graphs
Knowledge Graphs are Becoming More Popular I'm seeing several articles, and a patent about answering questions...
5 Steps to Launching a Successful Google Ads Campaign
Creating Google Ads campaign strategies is always exciting, but can be a bit daunting, especially if...
An Intro to Your First Digital PR Campaign
No matter how many courses you’ve taken or tutorials you’ve watched on YouTube, nothing prepares you...
Google’s New Universal Search Results
The New Universal Search Results Since June of 2007, Google has been showing Universal Search Results....