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Recent Posts
How to Write Content that Gets Media Coverage – Content Writing Tips
May 17, 2021
by
Mike Miller
You’ve brainstormed with your team, selected a promising content campaign idea, collected mountains of data, and...
4 Reasons Why Your Link Building Campaign Isn’t Building Backlinks
Nov 20, 2020
by
Rebecca
Creative campaigns with a link building component are an investment, both in time and money. So,...
Before You Hit Send: How to Maximize Your Outreach Preparation
Sep 14, 2020
by
Kalina MacKay
Pitching is about more than sending emails, crossing your fingers, and hoping for the best. When...
What Our Team Learns By Switching Job Roles Every Year
Aug 13, 2020
by
Devon Cameron
If you’ve ever seen The Parent Trap, you’re probably aware that switching places can be complicated...
How We Utilize Data To Improve Our Marketing Campaigns During COVID
Aug 10, 2020
by
joshk
The COVID-19 pandemic has impacted the lives and work of people worldwide, and the Go...
How To Pick Writers For Your Campaign
Jul 28, 2020
by
Kara Taylor
So, you’ve been given a new campaign and you have an opportunity to knock this project...
Why it’s Important to Build a Team with Diverse Career Backgrounds
Jun 03, 2020
by
Tina Irizarry
Digital marketing is an interesting industry, specifically the link-building aspect of it. I try to explain...
Here’s Why You Should Handoff Your Pitch to Another Team Member
May 12, 2020
by
Alex Gaines
In a recent blog post, I briefly covered a strategy the content promotion team here at...
8 Common Questions About Link Building Answered
May 08, 2020
by
Emily
When they hear the term link building, many digital marketers think of tactics like blogger outreach...
Offensive Content Classification at Google
May 06, 2020
by
Bill Slawski
Sometimes Some Words May Be Offensive or Non-Offensive Based on How They Are Used In some...
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