Emily Berry

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8 Common Questions About Link Building Answered

Posted @ May 08 2020 by Emily Berry

When they hear the term link building, many digital marketers think of tactics like blogger outreach and unlinked mention follow-up and immediately try to change the subject. Traditional link building can be time-consuming and focused on lower-hanging fruit, such as low Domain Authority blogs, so it can be difficult to justify the time spent building […]

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How to Use Data to Create Newsworthy Content

Posted @ Nov 07 2018 by Emily Berry

Data is a very broad term. As a result, there are many different directions you can go with a data-based content marketing campaign. A data campaign can take the form of a survey, a new spin on an existing data set, or a city ranking analysis. We have some data buffs on our team who […]

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3 Easy Ways to Boost Your Content Marketing Team’s Creavity

Posted @ Jun 29 2018 by Emily Berry

Working in a creative industry can be all fun and games until you hit the dreaded creativity wall. You know the one. You’re sitting with your team and you just can’t come up with an idea that has enough oomph. But, think about it – how many innovative, viral ideas about one topic can one […]

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A Case for Instagram Stories

Posted @ Oct 03 2016 by Emily Berry

Two of the largest social media giants have recently gone head to head on a new front: Stories. With the release of Instagram Stories, Snapchat and Instagram are now competing for your content and attention centered on the fleeting moments in life. The idea of short, expiring stories was developed by Snapchat, but Instagram is […]

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