SEO
Better Organic Search Results at Google Involving Geographic Location Queries
Has Google gotten better at organic search results involving location queries?...
Did the Groundhog Update Just Take Place at Google?
A story that ran at Search Engine Land a few days...
How Google May Identify Device Locations Using Magnetic Fields from AC Powerlines
The Value of Knowing Location of Searchers to a Search Engine...
Google to Extract Keywords from Image Text?
Might Google Extract Keywords from Image Text? A couple of years...
Semantic Topic Modeling for Search Queries at Google
What is Semantic Topic Modeling? I came across some interesting papers...
Google’s High Quality Sites Patent
You may recognize the names of one of the inventors of...
Google to Use Distance from Mobile Location History for Ranking in Local Search
Does Mobile Location History Affect Local Search Ranking? Ranking factors for...
How Title Tags Can Increase Your CTR
Are you looking to increase Click-Through Rates (CTR’s) to your site...
Originality Replaces Geography as Google News Ranking Signal
Updated 9/12/2019 The news is that Google has updated its news...
How to Increase Your App Store Ranking in 4 Easy Steps
This video provides a 4-step guide to App Store Optimization (ASO)...
Thematic Modeling Using Related Words in Documents and Anchor Text
Entity Models and Thematic Models I’ve been looking at using models...
About Those Changes to the Google Keyword Planning Tool
Google has changed a resource that many SEOs have been relying...
Tools, Webinars &
View All White Papers
Stay Updated with Our Insights
Subscribe to our biweekly newsletter. The Splash cuts through the noise to bring you the search news that actually matters. In under five minutes, get the must-read updates, expert takes, and tactical SEO guides—handpicked by our team.





