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Recent Posts

Have Teachable Moments at Google Been Replaced with Related Questions?

Have Teachable Moments at Google Been Replaced with Related Questions?
Feb 01, 2020
by Bill Slawski
Was Google to Help Searchers find Search Results with Teachable Moments? Google was granted a patent...
How Google May Map Image Queries

How Google May Map Image Queries
Jan 14, 2020
by Bill Slawski
Mapping Image Queries at Google Many people have phones with cameras in them. Searching with photos...
Common SEO Missteps When Launching a Website

Common SEO Missteps When Launching a Website
Dec 03, 2019
by Candice Lyna
There are infinite reasons to redesign or redevelop a website. I won’t get into them all...
Google Automated Assistant Search Results

Google Automated Assistant Search Results
Nov 27, 2019
by Bill Slawski
It's interesting watching how automated assistants are evolving at search engines. A recent study that is...
Rewriting Queries Based Upon Entities at Nearby Locations

Rewriting Queries Based Upon Entities at Nearby Locations
Nov 15, 2019
by Bill Slawski
After some testing, this post is primarily about being persistent and willing to test new things...
Query Pattern Generation at Google

Query Pattern Generation at Google
Nov 13, 2019
by Bill Slawski
How Queries May Determine Intent Classifiers When someone is searching for something, they will type a...
How to Map 301 Redirects to Relevant Content

Redirect Mapping: How to Create 301 Redirect Maps
Oct 31, 2019
by Pierce Brelinsky
Redirecting broken links to live pages on your website is a great way to “reclaim” lost...
Google's New Universal Search Results

Google’s New Universal Search Results
Oct 01, 2019
by Bill Slawski
The New Universal Search Results Since June of 2007, Google has been showing Universal Search Results....
How May Google Incorporate User Habits Into Search?

How May Google Incorporate User Habits Into Search?
Sep 19, 2019
by Bill Slawski
Just How Might Google incorporate User Habits Information into Search? They have patented collecting information about...
How Google May Do Query Rewriting by Looking at a Searcher's Prior Queries

How Google May Do Query Rewriting by Looking at a Searcher’s Prior Queries
Aug 23, 2019
by Bill Slawski
How Many People does Mudville Stadium (where Mighty Casey Struck Out) hold? Google was granted a...