Bill Slawski

With more than 26 years of SEO experience and a Juris Doctor Degree, Bill Slawski is the foremost expert on Google’s patents as related to SEO. Patent Exploration is one of the quickest and most detailed ways to find new information about SEO. Bill is the Editor of SEO by the Sea, a prominent search engine optimization blog, where he is the author of over 1,300 posts. Bill’s experience includes Fortune 500 brands and some of the largest websites in the world. Bill is a contributing author for Moz, Search Engine Land, and Search Engine Journal. In 2014-2021, he spoke at industry-leading international conferences about topics including search engine algorithms, universal and blended search, personalization in search, search and social, and duplicate content problems, structured data, and schema

Recent Posts by Bill Slawski

How Google Predicts Autocomplete Query Suggestions is Updated

How Google Predicts Autocomplete Query Suggestions is Updated

How does Google Decide Upon Autocomplete Query Suggestions? When Google suggests queries to search upon, based...
Google Searching Quotes of Entities

Google Searching Quotes of Entities

Change is the law of life. And those who look only to the past or present...
A Panda Patent on Website and Category Visit Durations

A Panda Patent on Website and Category Visit Durations

A couple of months ago, in June, I wrote the post, Click a Panda: High-Quality Search...
How Google Processes Queries: Entity Resolution Resources

How Google Processes Queries: Entity Resolution Resources

Google Performs Entity Resolution to Understand the Entities it Sees in Queries The Web is filled...
Click a Panda: High Quality Search Results based on Repeat Clicks and Visit Duration

Click a Panda: High Quality Search Results based on Repeat Clicks and Visit Duration

A Panda Patent Returns with New Claims Three years ago, I wrote about a patent from...
Google Images with Structured Data Actions and Annotations

Google Images with Structured Data Actions and Annotations

Last year, I wrote about a new patent from Google that described New Visual Search Photo...
Google Running Vending Machines on the Cloud?

Google Running Vending Machines on the Cloud?

Jennifer Slegg, from the SEM Post, pointed me to this page about Google vending machines: Get...
Are You Using Google Phrase-Based Indexing?

Are You Using Google Phrase-Based Indexing?

Phrase-Based Indexing can help a page become more relevant for specific query terms with the presence...
Google Updates Their One Box Patent

Google Updates Their One Box Patent

A continuation patent about Google Oneboxes shows how user experience data will likely play a larger...
Local Query Suggestions Based Upon Where People Search

Local Query Suggestions Based Upon Where People Search

People search from many different places, and the things that they search for at some places...
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