Melissa Spalding

Recent Posts by Melissa Spalding

5 Steps to Launching a Successful Google Ads Campaign

Advancing PPC Strategies for B2B: Bridging the Gap with Innovative Tactics and Best Practices

Welcome to the world of B2B marketing, where mastering Pay-Per-Click (PPC) is a game-changer. This blog...
person browsing google on macbook while holding coffee mug

Mastering B2B PPC Tools: A Comprehensive Guide for Businesses

In today's fast-paced digital marketing landscape, B2B businesses are continually seeking effective ways to reach their...

How to Optimize Google Performance Max Campaigns

Performance Max is a budget-based bidding option for Google Shopping campaigns that lets you set the maximum...
5 Tips for Optimizing Your PPC Campaigns During the “New Normal”

5 Ways To Optimize Your Google Ads Campaigns

Since we are continuously adapting to “the new normal” and select industries are slowly re-opening their...
5 Steps to Launching a Successful Google Ads Campaign

5 Steps to Launching a Successful Google Ads Campaign

Creating Google Ads campaign strategies is always exciting, but can be a bit daunting, especially if...