Ecommerce Digital
Marketing Agency
Capture more sales and grow your brand with a results-driven SEO, PR, paid search, and social media digital marketing agency.
Ecommerce Expertise
We work with clients like HP, Wayfair, Jelly Belly, Solly Baby, and more.
Results Driven
Our approach to digital marketing is data-driven and supported with proprietary AI-tools that help us achieve high-impact results for our clients (ROI).
World-Class eCommerce Marketing Experts
At Go Fish, we deploy a proven eCommerce growth framework tailored specifically for emerging brands, combining advanced strategy, expert execution, and proprietary AI-powered tools designed to deliver high-impact results.
Our team of performance marketers and strategists work across key service lines,—including SEO, digital PR, paid search, paid social, and generative engine optimization,—to drive measurable growth and brand visibility. Whether you’re looking to launch a single channel or build a multi-channel performance engine, our flexible approach lets you leverage what works best for your goals.
Through precision customer research, we help you attract, engage, and convert the highest-value customers,—those who spend more, convert at higher rates, and demonstrate stronger lifetime value. Every initiative is backed by data, allowing us to optimize your budget and allocate resources toward the channels that yield the greatest ROI. With Go Fish, you don’t just get a service,—you gain a strategic partner that knows how to unlock scalable eCommerce growth.
Our Approach to eCommerce Marketing
At Go Fish, we bring structure, strategy, and performance together through a refined eCommerce digital marketing process that’s built to scale with your brand. Whether you’re launching a new product line or looking to optimize existing performance, our approach is rooted in proven growth frameworks, deep customer insights, and real-time data. From discovery to optimization, every step is designed to maximize ROI and align your marketing investment with meaningful business outcomes.
Deploy Proven eCommerce Growth Frameworks
We implement strategic frameworks tailored to your brand’s goals,backed by years of eCommerce expertise and proprietary AI-powered tools. By combining SEO, paid search, social media, and generative engine optimization, we activate the right marketing channels at the right time to fuel sustainable revenue growth.
Attract & Convert High-Value Customers
Through deep customer research and audience segmentation, we identify the profiles that matter most,those who spend more, convert higher, and return more often. Our campaigns are built to meet these customers where they are, with tailored messaging and creative that turns interest into action.
Data-Driven Approach & Custom Reporting
Every decision we make is powered by data. We track and optimize toward the metrics that actually move the needle, like lifetime value, AOV, and ROAS. With custom reporting dashboards and regular strategy reviews, you’ll always have a clear view of performance and next steps.
World-Class eCommerce Digital Marketing Services
SEO
Our SEO strategies are designed to future-proof your eCommerce visibility. We optimize your site for traditional search and emerging AI-driven experiences by focusing on entity-based SEO, structured data, and generative engine optimization (GEO). From technical audits to content that aligns with how users explore topics in AI search, we ensure your products are discoverable wherever customers are searching.
Digital PR
We craft eCommerce PR campaigns that do more than generate buzz, they build trust and authority. By securing placements in top-tier publications and relevant industry outlets, we strengthen your backlink profile, improve search rankings, and increase brand credibility. Each campaign is aligned with your SEO goals and customer audience for maximum impact.
Paid Search
Our paid search strategies are built for eCommerce growth. We manage Google Shopping, Performance Max, and branded/non-branded campaigns to reach in-market shoppers with precision. With real-time data insights and continuous testing, we optimize bids, creative, and targeting to drive higher ROAS and customer lifetime value.
Social Media Marketing
We bring your eCommerce brand to life across social platforms through full-funnel strategies and creative storytelling. From paid social ads to organic engagement and influencer activations, we help you connect with your audience in ways that drive sales. Our team also supports live shopping integrations to turn real-time interactions into immediate conversions.
Get Started With Us Today
Learn more about our eCommerce digital marketing services. Get in touch with us to get a free audit and custom strategy.
Featured case study
How Ruffwear Expanded Their Reach and Connected With New Audiences
Ruffwear partnered with Go Fish to fight rising CPAs and scale more efficiently—blending SEO, paid social, and strategic creative to boost visibility, drive down costs, and deliver results built to last.
230%
Increase in page 1 keyword rankings.
72%
Increase in traffic in 6 months.
Featured Case Study
Increase in Organic Revenue from an eCommerce SEO Program
We executed a comprehensive SEO strategy focused on site architecture and on-page elements, leading to strong growth in organic traffic and keyword visibility.
14%
Increase in organic revenue.
37%
Increase in YoY quarterly revenue.
Featured Case Study
Blue Waters Makes Waves with Growth in TikTok Shop Revenue
With scroll-stopping content and a sharp media strategy, Blue Waters turned TikTok Shop into its fastest-growing channel – driving 125% revenue growth month-over-month.
87%
Increase in purchase rate MoM.
72%
Decrease in cost per purchase MoM.
Trusted by Industry Leaders Worldwide
Proven Experience Across All Categories of eCommerce
We specialize in eCommerce digital marketing that delivers measurable results across a wide range of industries. From fast-moving consumer goods to high-consideration purchases, we help eCommerce brands connect with their most valuable audiences and turn interest into action. Whether you’re selling fashion, electronics, furniture, or pet supplies, our digital strategies are designed to elevate your brand and drive conversions.
No matter your vertical, we know how to position your offerings for high visibility, shopper trust, and repeat purchases.
Consumer Goods & Lifestyle Brands
From pet supplies and beauty products to food, beverages, and home decor, we help lifestyle brands become household names. Our marketing strategies focus on aligning your brand with customer emotion, lifestyle aspirations, and everyday utility,turning casual browsers into loyal buyers.
Apparel, Accessories & Fashion
Fashion eCommerce demands both visual appeal and precise targeting. We help apparel and accessory brands connect with trend-conscious shoppers by amplifying brand presence across search and social while optimizing product visibility and merchandising.
Tech, Automotive & Manufacturing
For brands in electronics, auto, and industrial manufacturing, we build credibility through technical storytelling and performance-driven campaigns. Our strategies showcase product innovation, precision, and reliability to attract knowledgeable buyers and B2B procurement decision-makers alike.
Education, Hobbies & Office Essentials
Whether your niche is crafting, school supplies, or productivity tools, we connect your brand with customers who are eager to learn, build, and grow. Our campaigns are tailored to highlight your value, spark interest in your product range, and support long-term engagement.
FAQs
How do you help eCommerce brands with generative engine optimization?
We help eCommerce brands increase their visibility in AI-powered search experiences through generative engine optimization (GEO). This includes expanding your site’s semantic footprint by integrating relevant entities and topics throughout PDPs (product detail pages), PLPs (product listing pages), and informational content.
We also incorporate original data, unique insights, and layered topical coverage to establish authority and trust,making your brand more likely to be pulled into AI-generated summaries. The goal is to boost your chances of being featured in generative search responses by aligning your content with the way engines like Google’s AI Overviews interpret and synthesize information.
What digital marketing strategies does Go Fish use to grow brands?
As a full-service eCommerce marketing agency that thrives on holistic growth strategies, we use a combination of performance and brand-building channels to scale revenue for online businesses.
Our services include:
- Search Engine Optimization (SEO): Boosting organic visibility through technical, content, and authority-building tactics.
- Paid Search (PPC): Capturing high-intent shoppers through precision targeting on platforms like Google Ads.
- Paid Social Media Ads: Running campaigns on platforms like Meta, TikTok, and Pinterest to drive awareness and sales.
- Email Marketing: Nurturing new leads and re-engaging past customers to maximize customer lifetime value.
- Conversion Rate Optimization (CRO): Refining site UX and testing on-site elements to turn more visitors into buyers.
These strategies work in tandem to increase traffic, improve customer acquisition efficiency, and grow total revenue.
What KPIs does an eCommerce digital marketing agency focus on?
An eCommerce marketing agency like Go Fish tracks a comprehensive set of KPIs to measure campaign effectiveness and guide optimization. These include:
- Conversion Rate: The percentage of site visitors who complete a purchase.
- Return on Ad Spend (ROAS): Revenue generated for every dollar spent on advertising.
Customer Acquisition Cost (CAC): The cost associated with acquiring each new customer. - Average Order Value (AOV): The average dollar amount spent per purchase.
- Click-Through Rate (CTR) & Cost Per Click (CPC): Metrics that help evaluate paid media efficiency.
- Customer Lifetime Value (CLV): The projected revenue from each customer over time.
- Marketing Efficiency Ratio (MER): Total revenue divided by total marketing spend. We emphasize modern metrics like CLV and MER alongside ROAS and CPC, ensuring we focus on sustainable growth and profitability, not just short-term wins.
What type of custom reporting do you provide?
We provide detailed, actionable reporting tailored to each eCommerce client’s goals and growth stage. While most reports are delivered monthly, we offer flexible cadences based on your needs.
Our reporting typically includes:
- Traffic & Sales Reports: Insights into performance across SEO, paid media, and other marketing channels.
- ROI & ROAS Analysis: Clear breakdowns of financial performance across campaigns.
- SEO Performance Metrics: Keyword rankings, organic traffic growth, and authority benchmarks.
Custom Reports: Dashboards tied to specific KPIs, such as seasonal promotions, new product launches, or cohort analysis.
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