danielle

Recent Posts by danielle

Search Term Report Changes: 3 Ways To Supplement Lost Search Term Data

Search Term Report Changes: 3 Ways To Supplement Lost Search Term Data

In September 2020, Google Ads announced that only search terms that “a significant number of users...
Digital Marketing in the Era of Coronavirus

Digital Marketing in the Era of Coronavirus

As COVID-19 spreads across the U.S., its impact on the daily lives of citizens and companies...
6 Times Branded Keywords Should Be Part of Your PPC Strategy

6 Times Branded Keywords Should Be Part of Your PPC Strategy

When should you bid on your own company name? One of the most frequent questions I...
4 Factors That May Be Causing You To Lose Out on Digital Marketing ROI

4 Factors That May Be Causing You To Lose Out on Digital Marketing ROI

An impactful digital marketing campaign can be a bit like putting together a puzzle. Your website,...