Making the Complex Simple, and the Simple Powerful

Rebecca Antonellis

VP | SEO for eCommerce

I’m the VP of SEO for eCommerce where I lead strategy, innovation, and client success across online retailers of all sizes. With over 14 years at the company, I specialize in content strategy, scalable SEO programs, and have a passion for website migrations (I’ve led over 30!)

Mae Bodine

VP | Client Strategy & Development

I’m a seasoned digital marketer with a deep passion for travel and tourism, currently serving as Vice President of Client Strategy & Development, specializing in destination marketing and meetings & events. With more than a decade of experience leading digital media, strategic planning, and integrated marketing campaigns including work across hotel and hospitality brands. I bring a blend of creativity and analytical insight to every client partnership.

Amy Boek

VP | Brand Strategy

I’m the Vice President of Brand Strategy, guiding strategic direction for tourism clients. With nearly 20 years of experience, I’ve led teams as VP of Marketing at Zartico and CMO at the Amelia Island Convention & Visitor Bureau and served on boards including Destinations Florida and VISIT FLORIDA. My expertise spans data-driven marketing, media and creative strategy, and destination leadership. I hold a degree in public relations and marketing from Murray State University.

Kristin Costigan

Senior Director of New Business + Growth

I’m Kristin Costigan, Senior Director of New Business + Growth, with over 20 years of experience solving complex marketing challenges through strategic partnerships. When I’m not building high-performing solutions, I’m chasing after two kids (and a perpetually naughty Bernedoodle) while trying to carve out time to read, cook, and seek out new adventures.

Tiffany Crockett

SVP | Reputation Management & Executive Branding

I am SVP of Reputation Management and Executive Branding with 20 years of experience advising C-suite leaders, public figures, and global brands on how to shape, protect, and elevate their digital presence. I specialize in bringing clarity and direction to complex brand narratives, guiding executive teams through strategies that strengthen influence, credibility, and long-term reputation. My work integrates thought leadership, brand positioning, and performance-driven digital strategy to ensure the right message reaches the right audience with purpose and impact.

Logan Durant

SVP | Paid Media

I’ve had the pleasure of managing high-performing paid advertising teams for nearly 15 years. During that time, “growth” has become my driving force. I love creating strategies that help our clients grow as much as I love developing new leaders on our team. Fostering the next generation of AI-driven advertising is my current focus and passion.

David Dweck

General Manager

I focus on a clear mission: build enduring client growth by empowering high performing teams. With nearly 20 years in marketing across startups and global agencies, I bring clear strategy, integrated solutions, and a relentless focus on real results, grounded in first principles and shaped by what truly drives impact.

Gabriel Forero Jr.

Senior Business Development Representative

I’m Gabriel, Business Development Manager at Go Fish Digital. I’ve been with the company for three years, helping eCommerce brands uncover new opportunities and build strategic partnerships that drive real growth. In my role, I focus on identifying challenges, aligning businesses with the right solutions across SEO, paid media, and email marketing, and making sure every conversation adds value.

Nikki Healey

VP | SEO Strategy and Operations

I’m the VP of SEO Strategy & Operations with 15+ years in digital marketing. My approach blends technical expertise with cross-functional collaboration, always focused on business impact.

I’ve worked agency-side with brands big and small, solving complex SEO challenges through thoughtful, data-driven strategy. What drives me most is building strong teams, fostering a supportive culture, and helping people grow. Whether shaping strategy or mentoring a teammate, I lead with curiosity, empathy, and a bias toward action.

Gregg Hecht

VP | Performance Creative

I lead our Performance Creative practice at the intersection of brand and growth. With 15+ years of branding and marketing experience, I’m obsessed with using AI, design systems, and efficiency frameworks to unlock smarter, faster creative work.

Dan Hinckley

Co-Founder, Chief Product & AI Officer

I’m the Co-Founder and Chief Product & AI Officer at Go Fish Digital, where I lead the development of AI-driven marketing tools across GEO, SEO, CRO, and web performance. With nearly 20 years of experience spanning brand strategy, full-stack development, and AI product leadership, I focus on building scalable tech that helps marketers move faster and smarter.

I’ve worked with clients like GEICO, Airbnb, Marriott, and the FBI—and I bring a cross-disciplinary perspective shaped by early roots in brand strategy and government IT consulting. My goal: bridge tech and strategy to help teams stay ahead of what’s next.

Meghan Houston

VP | Digital Marketing Strategy

I’m Meghan Houston, and I lead our Client Services Team at Go Fish Digital as VP of Digital Marketing Strategy, helping turn complex challenges into innovative, actionable plans that drive growth for our clients. I bring a player-coach style to leadership, leaning into curiosity and data to push teams toward bold ideas and real results.

Ethan Kramer

Senior Vice President

I’m a founder, operator, and performance marketer obsessed with turning good ideas into great businesses. I built and sold EK Creative, an award-winning social commerce agency, and now serve as a Partner at Go Fish, where I drive innovation for social commerce solutions through cutting-edge paid media, affiliate, and live shopping strategies.

Lauren Lyster

SVP | Social Media

As the Senior Vice President of Social Media, I lead a powerhouse team that drives performance across Paid Social, Organic Social, and Social Commerce. With 15+ years of experience, I focus on developing smart strategies that result in long-term growth, building powerful brands – and even stronger partnerships with our clients. I’m dedicated to helping brands navigate the ever-evolving social landscape through innovation, transparency, and a commitment to what works (not just what’s trending).

Kalina MacKay

SVP | Owned Media

I’m the SVP of Owned Media at Go Fish Digital, where I lead the SEO, digital PR, copywriting, ORM, and email marketing teams. I started my career in digital PR earning backlinks from top-tier media like Forbes, Cosmopolitan, and the Washington Post. I’ve since fallen in love with building holistic earned media strategies—and the teams that bring them to life.

Sheila McAneney

SVP | Client Services

I’ve spent more than 20 years in ecommerce and leadership, building teams, growing businesses, and navigating the ever-changing digital landscape. What I enjoy most is the people—working closely with our team and clients, learning together, and creating real impact. I’m a problem-solver at heart, passionate about taking ideas from concept to execution, and helping both teams and clients grow smarter and stronger every day.

Cody Morrow

VP | Paid Social Strategy

As VP of Paid Social Strategy, I lead the development and execution of data-driven social media strategies that deliver measurable business results. With over a decade of experience in digital marketing, I’m dedicated to helping clients navigate the evolving social landscape, combining strategic insight with innovative approaches to help brands achieve sustainable growth.

Thanhha Nguyen

Sales | Business Development Representative

I believe great marketing is about building meaningful connections. At Go Fish, I bring a strategic mindset and a passion for digital marketing to help brands truly resonate with their audience and achieve lasting impact.

Kenny Rufino

EVP | Creative Director

As EVP / Creative Director, I lead a team of designers and writers who turn insight-driven ideas into powerful brand experiences. I’m passionate about building a collaborative, high-performing creative culture where strategy, design, and content work together from the start. I believe great creativity inspires action, creates connection, and delivers results that matter for the audiences we’re trying to reach.

Kathleen Slater

VP | Account Management

I’m Kathleen Slater, VP of Client Services at Go Fish Digital, where I co-lead our Client Services Team. With 12+ years of marketing experience, I thrive on building meaningful relationships—both within my teams and through long-term client partnerships.

Ryan Smith

EVP of Growth & Client Strategy

As the the EVP of Growth & Client Strategy I lead service integration and strategic planning for our clients. I’m bringing my experience across paid media, strategy, and client services to bear for our teams. I’ve built high-performing delivery and strategy organizations focused on process excellence, scalable solutions, measurement maturity, and planning rigor.

Alexa Weathers

VP | Client Development

I’ve spent eight years at Go Fish Digital refining how we approach integrated strategy, operations, and client experience. As VP of Client Development, I guide smooth sales to delivery transitions, lead client communication, and build thoughtful strategies that help clients reach their goals. I combine business development with strategic planning to align client needs with meaningful outcomes.

RJ Wilson

Executive Vice President

I lead agency strategy and operations with a focus on building systems that scale, teams that perform, and work that drives measurable business impact. With experience across in-house and agency roles, I bring a client-first mindset to everything we do, ensuring every engagement delivers real results.