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How to Earn Media Coverage and Backlinks Without High Domain Authority

You don't need high domain authority to land media coverage. Learn...

Kalina MacKay | September 16, 2025

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ChatGPT SEO Tips Every eCommerce Brand Needs Right Now

If you’re running an eCommerce brand in 2025, you’re facing a...

Kellyann Doyle | May 06, 2025

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Here’s Why You Should Handoff Your Pitch to Another Team Member

In a recent blog post, I briefly covered a strategy the...

Alex Gaines | May 12, 2020

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5 Steps to Take When Your Digital PR Pitch Isn’t So Perfect

If you’re in digital PR, you’ve probably had your fair share...

Alex Gaines | March 26, 2020

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PR vs. ORM: What They Teach One Another

A generation ago, brand management was a lot more straightforward. Looking...

Tommy Glasgow | March 07, 2019

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