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Recent Posts

Digital Marketing

How to Create an Optimal Google Ads Campaign Structure
Dec 01, 2022
by Ashley Hess
How to Create an Optimal Google Ads Campaign Structure Campaign structure is eminently important to your...

How to Optimize Google Ads: The Ultimate Guide
Oct 17, 2022
by Danielle Boone
When you advertise with Google Ads, you’re able to reach customers at the exact moment they...

The 5 LinkedIn Ad Types for Lead Generation
Oct 12, 2022
by Jensen Grim
LinkedIn's simplified 2-click process solidifies the platform as the premier choice for B2B lead generation. The...
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A Guide To Creating Responsive Search Ads
Aug 04, 2022
by Lindsey Holt
Being tasked with writing ad copy for Google Ads can be intimidating. “Where should I begin?”...
Picture showing a of business people working together

Google Announces Go Fish Digital as a 2022 Premier Partner
Mar 23, 2022
by Leo Pinon
Go Fish Digital, the 3X "Agency of the Year" award winner, has been named a Premier...
Rewriting Keywords at Google for Paid Search

Rewriting Keywords at Google for Paid Search
Jul 19, 2021
by Bill Slawski
Expanding Queries by Rewriting Keywords Google's patent is from March 9, 2021. It covers rewriting keywords...
Search Term Report Changes: 3 Ways To Supplement Lost Search Term Data

Search Term Report Changes: 3 Ways To Supplement Lost Search Term Data
Oct 27, 2020
by Danielle Boone
In September 2020, Google Ads announced that only search terms that “a significant number of users...
5 Common Google Ads Mistakes You Can Fix Today

5 Common Google Ads Mistakes You Can Fix Today
Sep 22, 2020
by Leo Pinon
When reviewing our clients’ existing Google Ads services, we often notice the same issues are hurting...
5 Tips for Optimizing Your PPC Campaigns During the “New Normal”

5 Ways To Optimize Your Google Ads Campaigns
Jul 22, 2020
by Melissa Spalding (Former Gofisher)
Since we are continuously adapting to “the new normal” and select industries are slowly re-opening their...
6 Tips to Help You Get the Most from Your Google Responsive Search Ads

6 Tips to Help You Get the Most from Your Google Responsive Search Ads
Nov 20, 2019
by Leo Pinon
In 2018, Google introduced Responsive Search Ads (RSAs). In addition to Expanded Text Ads, RSAs allow...